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Privacy policy

Effective Date: 10th October, 2025

Information We Collect

We collect personal information that you voluntarily provide when you:

  • Submit a message via our Contact Page
  • Fill out the Enquiry Form on any of our service pages
  • Register for test preparation courses or tutoring sessions
  • Place orders for textbooks and study materials
  • Apply for university admissions consulting services
  • Enroll in academic lessons or adult literacy programs

We do not collect sensitive personal data such as your financial information, government-issued IDs, or academic transcripts unless it is specifically required for a service you have requested (such as university applications) and with your explicit consent.

How We Use Your Information

We use the information we collect from you for the following purposes:

  • To respond to your inquiries or requests
  • To provide information about our educational services and test preparation programs
  • To offer guidance and follow-up on your chosen service(s)
  • To schedule tutoring sessions and track academic progress
  • To process textbook orders and study material requests
  • To assist with university applications and test registrations
  • To improve our website experience and optimize educational content
  • To send important updates about your courses, sessions, or our services
  • To communicate with you about academic consultations or educational partnerships

We do not sell or rent your personal data to third parties.

Analytics and Cookies

Our website uses Google Analytics to collect anonymous traffic and usage data. This includes:

  • Browser and device information
  • Pages visited
  • Time spent on the website
  • Geolocation (based on IP address)

This data helps us understand how users interact with our website so we can improve its performance and user experience. All Google Analytics data is aggregated and does not directly identify you.

You can opt out of Google Analytics tracking by clicking 'My privacy settings' in the footer region of this website. Disable Google Tag Manager to opt out of Google Analytics.

Data Sharing

We may share your personal information only under the following circumstances:

  • With educational service providers and partners who assist us in delivering services (e.g., test centers, universities, exam boards, or textbook publishers) — only with your consent
  • With academic institutions when processing university applications on your behalf
  • If required by law or to comply with a legal obligation
  • To protect our rights, students, or property if necessary

Data Retention

We retain your information only for as long as necessary to fulfill the purpose for which it was collected or as required by law. If you request deletion of your data, we will remove it from our records, unless we are legally required to retain it.

Your Data Rights

You have the right to:

  • Access the personal data we hold about you
  • Request correction or updates to your information
  • Request deletion of your data
  • Object to or restrict certain processing of your information
  • Withdraw your consent at any time (for example, unsubscribe from emails)

To exercise any of these rights, you can contact us.

Security Measures

We implement industry-standard security protocols to protect your personal data and maintain the confidentiality of your academic information. While no online service is 100% secure, we take appropriate technical and organizational steps to protect your information from unauthorized access or disclosure. We are committed to maintaining the highest standards of student privacy and academic confidentiality.

Updates to This Privacy Policy

We may update this policy from time to time to reflect changes in our practices or applicable regulations. The revised policy will be posted on this page with the updated effective date.